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Top 3 Considerations for Museums for eLearning Partnerships
March 22, 2022

Person interacting with museum screen

Digitalization and technological innovations have created an opportunity for museums to inspire and educate learners worldwide with interactive online platforms – for patrons, learners and researchers. Modern eLearning experiences can maximize value for museum patrons, including teachers and students, enabling them to engage with important collections from anywhere in the world. Museums’ collections also provide valuable research opportunities, that when available digitally, increase their usefulness and reach enormously.  

1. Rethinking Collections for Online Delivery and Mission Focus

The modernization of museum experiences requires development of online content. Chunking content and utilizing digital archive solutions allow scalability and flexibility in the asset management platform. Digitalized collections can implement a digital asset management system that creates digital twins, a digital imprint of the physical artifact [1]. Adoption of global Internet of Things solutions has catapulted the global market for digital twins with an estimated global market value of $7.53 billion in 2020, with a compound annual growth rate of 35% [2]. Collections management systems leveraged with learning platforms allow for interactive opportunities in user-friendly, scalable formats while using sophisticated digital twin technology to create complex simulations, which will continue to grow the market to a forecasted $46.08 billion by 2026 [2].  

2. Museum Patronship Essential for Education 

Museums pass knowledge by providing educational programs that develop student curiosity and promote skill development, where learners can engage in learning discovery [3]. Museum attendance is more than aesthetic experiences and encounters with collections and artifacts, but also an evolving space for educational activities, with a social context to create interactive learning experiences, instead of passive limited physical observances [4]. Museums have spent over $2 billion a year, with more than 18 million educational hours, on learning activities dedicated to K-12 students [5]. Since 2020, 41% of museum educators stated a substantial decrease in full-time or full-time equivalent workers in museum education [6]. Additionally, 18% surveyed reported that virtual learning needed to be built from scratch [6]. This creates a significant opportunity for museums to partner with K-12 curriculum standards and provides digitalized collections with interactive educational learning software.  

3. Partnerships that Deliver 

With declines in museum education staff and the need for advanced digitalization of artifacts, it is essential for museums to partner with providers for maximum benefit and quicker ROI strategically. The Henry Ford Museum recognized in 2020 that over 300,000 learners would not have access to learning programs due to a reduction in field trips leading to new technology partnerships to transform the learning experience into a dynamic and intuitive virtual learning environment [7]. With museums reopening post-pandemic with an average of 35% of regular in-person attendance, stretching budget resources in more sustainable ways is essential. By leveraging partnerships with comprehensive technology companies, museums can effectively implement digital twinning and provide online learning solutions to fill the critical education gap across the United States [8].   

Learn how to drive revenue and impact for your museum! The Henry Ford Museum

Amesite provides advanced online learning solutions with the industry’s most advanced technology, delivering unparalleled engagement and scalability and providing partners to build a strong reputation and increase digital relevance, proving repeatable revenue streams.  

“Open
  1. Deliver high-quality online programs with a 24-hour launch time 
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  1. Engagement solutions with AI technology for robust learning experiences 
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Sources

[1] https://www.gartner.com/smarterwithgartner/how-digital-twins-simplify-the-iot  

[2] https://www.globenewswire.com/news-release/2021/12/22/2356611/28124/en/Digital-Twin-Market-Global-Trends-and-Forecasts-2021-2026-North-America-to-Witness-Significant-Market-Share.html  

[3] https://ecobnb.com/blog/2021/03/online-museums-modern-education/

[4] https://www.parthenios.com/wp-content/uploads/2021/07/3%CE%B1.12_Using-big-data-to-design-user-centric-museums-From-visitors-loyal-to-museums-to-museums-loyal-to-users.pdf  

[5] https://www.aam-us.org/programs/museums-and-p-12-education/#:~:text=Museums%20help%20teach%20the%20state,state%2C%20local%20and%20national%20standards  

[6] https://jingculturecommerce.com/museum-education-post-covid/  

[7] https://www.thehenryford.org/about/press-room/press-releases/the-henry-ford-partners-with-amesite-inc-to-create-intuitive-learning-environment-through-ai-propelled-platform/  

[8] https://www.aam-us.org/2020/11/17/museums-losing-millions-job-losses-mount-as-covid-19-cases-surge/